The writer identifies the subject/proposal of the essay.
The thesis statement includes the claim and purpose of the essay and targets a specific audience appropriately.
The writer utilizes reason and emotion to persuade the reader; including sufficient supporting facts, opinions and/or examples.
The writer acknowledges the opponent's viewpoint and uses a counterargument.
The essay starts with an interesting beginning, or hook. (i.e. anecdote, analogy, statistic, research, question, etc.)
Each paragraph of the paper has a topic sentence and supporting detail sentences that connect to each other in a logical order using appropriate transition words to indicate cause-and-effect, compare and contrast, opposing viewpoints, etc.
The writer concludes with a detailed summary linked to the purpose of the composition, and restates the thesis.
The writer uses conditional statements and questions using if and auxiliary verbs would, will, might, must, can, could, should. (Ex: if you do this, you will...)
The writer uses a variety of sentence structures.
The writing has been edited for grammar, capitalization, punctuation, and indentation.